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ABOUT ME

Haruko Hayakawa is a CG Artist and Creative Director based in Brooklyn. With over a decade of experience in branding, advertising and photography she now focuses entirely on creating 3D visuals for brands, editorial outlets and advertising campaigns. Some of her clients include Blueland, 88Rising, Fly by Jing, The New York Times, Bon Appetit, Panera Bread, and Casa Noble. Haruko considers herself an artist who loves to explore the intersection between commercial creativity and pop art. She has a deep passion for the world of consumer products and how brands shape our culture, leaving a lasting imprint in our memory. She aims to create work that evokes a sense of familiarity and nostalgia, especially for those who relate with her Asian-American upbringing.

Her work has been featured on Axios, Bon Appetit, Creative Boom,The James Beard Foundation, Hypebeast, Redshift, INSYDIUM, Tidal Magazine, ELLE, WMag, T: The New York Times Style Magazine, The Branding Identity, Telegraph, The Wallstreet Journal, Yahoo Finance, WWD, Brand New: Under Consideration, The Dieline and Packaging of the World.

Please feel free to reach out to hello@haruko.co

Haruko Hayakawa is a CG Artist and Creative Director based in Brooklyn. With over a decade of experience in branding, advertising and photography she now focuses entirely on creating 3D visuals for brands, editorial outlets and advertising campaigns. Some of her clients include Blueland, 88Rising, Fly by Jing, The New York Times, Bon Appetit, Panera Bread, and Casa Noble. Haruko considers herself an artist who loves to explore the intersection between commercial creativity and pop art. She has a deep passion for the world of consumer products and how brands shape our culture, leaving a lasting imprint in our memory. She aims to create work that evokes a sense of familiarity and nostalgia, especially for those who relate with her Asian-American upbringing.

Her work has been featured on Axios, Bon Appetit, The James Beard Foundation, Hypebeast, Redshift, INSYDIUM, Tidal Magazine, ELLE, WMag, T: The New York Times Style Magazine, The Branding Identity, Telegraph, The Wallstreet Journal, Yahoo Finance, WWD, Brand New: Under Consideration, The Dieline and Packaging of the World.

Please feel free to reach out to hello@haruko.co

SERVICES

3D Modeling + Rendering
Product Visualization
Pre-Launch Products
Rapid prototyping / 3D printing
Illustration
Art Direction
Content Creation
Photoshop Smart Object Mockups
Art Licensing
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Reach out to hello@haruko.co for licensing. Imagery on this website may be available for exclusive or non exclusive licensing. 

CLIENTS

T: The New York Times Style Magazine
Departures Magazine
Los Angeles Times
The Telegraph Magazine
The Wallstreet Journal
Die Zeit
Elite Daily
Bon Appetit
Anyway Magazine
Apple
Google
Panera Bread
OMSOM
Casa Noble
Cometeer
Poppi
Sprinter (Kylie Jenner)
SKYY Vodka
Flow Water
Casa Malka
White Moustache
Fly by Jing
Blueland
Pluto Pillow
SKKN by Kim Kardashian
KOA
KARA

88Rising
Ta-ku / Future Classic
Red Rock Casino
Nouns DAO
World of Women NFT
Sleep No More / The McKittrick Hotel
Welcome to Chinatown
Urban Justice Center
The Ford House
Ford Motors

Agencies & Studios: Anomaly, BASIC/DEPT, Saatchi & Saatchi, Superunion / Brand Union, The New Company, WPP, High Tide, FIG, Nihilo, Creech, Perron-Roettinger and Regular Practice.

PRESS & SPEAKING

AWARDS & MENTIONS

Semplice Best Portfolios of 2022: Best Unexpected Find


Urban Justice Center:

2019 Transform North America 'Grand Prix' Award and 'Best Visual Identity of the Year'. Overall winner of 8 Transform Gold Awards 

Escalent:
2019 Transform North America: Silver for the 'Best visual identity from the professional services sector'

Tyson Foods:

2017 Transform Gold: 'Best visual identity in the food and beverage sector'
2017 Transform Silver: 'Best brand development project to reflect changed mission, values, or positioning'

Our Roots:
Showcase at The James Beard Foundation in partnership with Carmen&Co. and Chef Jenny Dorsey.